The European division of Hair Plus contacted us so that we could design their logo and also the variants that would be used by the distributors in the different cities of Europe.And Also to collaborate as a design partner to solve thier design needs in their e-commerce shop and their digital marketing and social media channels.

Angel Rosario has been directing and executing projects from brand identity work, graphic design, design for e-commerce, basic motion graphics, 3D design, Stationery design, and designs for email marketing and social media digital advertising campaigns.

Logo Variants:

The challenge was to find a typeface that communicates the international growth of the brand as well as being accessible to distributors. To achieve this, we selected a free Modern Roman capital typeface which communicates the sense of expansion and growth of the brand. The approach to solve this challenge was to evoke the titles of magazines and the use of headline texts in mass media and newspapers.

Expertise:

Logo Design, Branding, Graphic design, Art Direction, Stationery Design, 3D Modeling & Design for Social media and Advertising.

Tools:

Adobe Photoshop, Illustrator, , Cinema 4D,

Keywords:

Hair Care - Beauty - Personal Care- e-commerce- Shopify - Cosmetics -