CHUCHES
IDENTITY REBRANDING
E-commerce & Apparel
Rebranding
Graphic design
2023
Founded in London, United Kingdom in 2023, Chuches is an Online Spanish children's clothing store designed for the day-to-day life of the little ones in the house. Very detail oriented chuches pays special attention to patterns and finishes. And bet on affordable quality. The brand's philosophy moves towards original, versatile, fresh, spontaneous and joyful elegance that likes to convey an idea of play with fashion using sustainable production fabrics.
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This rebranding project covers the logo design, brand identity, brand color selection, typography selection, design of corporate material: Business cards, folders, envelopes, sheets, bags, packagin, brand mascot, patterns and online store asset.
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This rebranding project covers the logo design, brand identity, brand color selection, typography selection, design of corporate material: Business cards, folders, envelopes, sheets, bags, packagin, brand mascot, patterns and online store asset.
Look and Feel
Unique - Simple - Fun - Memorable - Genuine -
Expertise:
Branding, Corporate Identity, Art Direction, Stationery Design, Design for E-commerce
Tools:
Adobe Photoshop, Illustrator, InDesign.
Keywords:
Kids - Apparel - Spanish - Clothing - Shop - Retail - Good Quality - Elegant